Fail-proof your small business

Building a Sustainable Foundation for Growth and Success

February 01, 20254 min read

Failure-Proof Your Small Business: Building a Sustainable Foundation for Growth and Success

Did you know that nearly 50% of small businesses close their doors within five years? It’s a staggering statistic, but it doesn’t have to be your reality. Imagine a future where your business not only survives but thrives, becoming a stable and profitable cornerstone in your community.


Small businesses are the lifeblood of our economy, making up over 1.9 million enterprises in our country. Yet, too many face preventable challenges that lead to burnout, instability, or even failure. Today, we’ll explore how you can avoid becoming part of that 50% and instead build a business that stands the test of time.


I’m Carol Surbey, a certified Systems Business Coach with decades of experience navigating the highs and lows of running a small business. I’ve been where you are—overwhelmed by daily operations while trying to lead my company toward growth. Over 25 years, I transformed a concrete company from a fledgling operation into the top-rated specialty concrete business in Vancouver, BC. Now, I help small business owners like you failure-proof their businesses through sustainable systems, strong leadership, and a focus on what truly matters.


Aligning Your Values with Sustainability

Why This Matters:

  1. Strong Operations Create Stability:
    A business without operational systems is like a car without a steering wheel—it might move forward, but you can’t control where it’s going. Clear, efficient systems ensure consistency and reduce overwhelm.

Small business owners often feel stuck “putting out fires” daily, leaving no time for strategic growth.By streamlining operations, you free up time to focus on leading, rather than reacting.

  1. Financial Clarity Drives Decisions:
    Mismanaged finances are a leading cause of business failure. It’s not just about making money; it’s about knowing where it’s going and how it’s working for you.

 Many owners feel blindsided by unexpected costs or struggle to understand cash flow. A clear financial plan empowers you to make decisions with confidence, ensuring your business remains profitable and sustainable.

  1. Teamwork Fuels Growth:
    A strong team isn’t just an expense—it’s an investment in your business’s future. Leaders who empower their teams create an environment of trust and accountability.

High turnover and unmotivated employees drain resources and hinder growth.
By fostering a supportive culture, you build a team that’s invested in your success.


Actionable Steps to Failure-Proof Your Business

  1. Audit Your Operations:
    Identify areas of inefficiency. Start small by documenting repetitive tasks and creating step-by-step guides. This builds a foundation for delegation and reduces your daily workload.

  2. Create a Financial Dashboard:
    Use tools like QuickBooks or Excel to track income, expenses, and cash flow weekly. Set realistic budgets for the next quarter and review them monthly to stay proactive.

  3. Invest in Leadership Development:
    Shift from managing tasks to leading your team. Practice open communication, set clear expectations, and offer regular feedback. A cohesive team begins with a supportive leader.


When I first started my concrete business, I spent my days scrambling between job sites, client meetings, and endless paperwork. It wasn’t until I implemented a job scheduling system that I finally regained control. Within months, our efficiency skyrocketed, and I had more time to focus on growth.


In our tenth year, a financial misstep almost cost us everything. By setting up a simple weekly cash flow tracker, I was able to identify and correct the issue before it spiraled. That small adjustment turned into one of our greatest strengths.


A turning point came when I empowered my team to take ownership of their roles. By encouraging their growth, I created a culture of accountability. Not only did morale improve, but our profits did too.


  • Reflect: What is one area of your business—operations, finances, or leadership—that feels unstable?

  • Challenge: This week, identify one small change you can make in that area to create more clarity and control.


Failure-proofing your small business requires intentional effort across operations, finance, and leadership. By aligning your values with sustainable practices, you can create a business that grows steadily while maintaining stability. Remember, you don’t have to do it alone.

Take the Next Step:
Book a complimentary call with me to discuss your unique challenges and create a customized plan for your success.
Click here to schedule now.


Carol Surbey is the founder of Carol Surbey Coaching and Consulting, where she transforms
overwhelmed business owners into confident leaders, driving growth and profitability without
compromising stability. With a passion for simplifying success, Carol focuses on small
businesses, helping them navigate the complexities of the business world with ease. Her unique
approach combines strategic insight with practical solutions, ensuring her clients achieve
sustainable results. A seasoned professional, Carol's dedication to her clients; success is
evident in her track record of turning potential into performance. Her mantra, "making success
simple" is not just a slogan but a commitment to making business growth achievable and
manageable. Carol's expertise and personalized coaching style set her apart, making her a
trusted partner for business owners seeking clarity and direction in their entrepreneurial journey.

Carol Surbey

Carol Surbey is the founder of Carol Surbey Coaching and Consulting, where she transforms overwhelmed business owners into confident leaders, driving growth and profitability without compromising stability. With a passion for simplifying success, Carol focuses on small businesses, helping them navigate the complexities of the business world with ease. Her unique approach combines strategic insight with practical solutions, ensuring her clients achieve sustainable results. A seasoned professional, Carol's dedication to her clients; success is evident in her track record of turning potential into performance. Her mantra, "making success simple" is not just a slogan but a commitment to making business growth achievable and manageable. Carol's expertise and personalized coaching style set her apart, making her a trusted partner for business owners seeking clarity and direction in their entrepreneurial journey.

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